Becoming an Authority within the niche you are promoting is one of the most important factors that will determine the success of your online presence.
When you create content, either through a Website, Video or social interaction, you need to make sure that the information that you provide is accurate, insightful, interesting, and engaging. Everything you do can influence people and that is why you need to convey reliable and trustworthy information.
Tips on creating Authoritative content:
- Create content you are proud of. Are you willing to add your name to the content?
- Create sharable content. This includes mentions on Social networks, and links from other reated websites.
- Create Informative content.
- Write for People, and not for Search Engines.